Beer Case

Case Study: New Holland Brewing – Dark Horse Series

Custom Colors. Detailed Illustration. Flawless Execution Across 12 Unique SKUs. The Challenge New Holland Brewing’s Dark Horse line arrived at a time when the craft beer scene was booming and packaging had to be just as bold as the beer. The challenge? Twelve unique designs, each with vibrant, highly detailed illustrations, all needing to print cleanly on corrugated using a four-color press. Custom brand colors, complex imagery, and subtle skin tones made the job particularly difficult to...

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